A major financial company has been running an ad on TV recently that really made me mad! The ad shows a bunch of different people walking around with big orange numbers under their arms. The number is supposedely what that person will need to have in savings in order to retire and live a lifestyle like they're accustomed to. At first, I wasn't really sure why these ads made me mad.
Then I figured it out. It wasn't exactly anger that I was feeling, it was more of a feeling of stress or despair. And I guess that's probably the whole idea. My wife told me that that's how that's the most effective type of advertising: they make you feel desperate. Well it sure worked with me. However, I don't think the solution they offered gave me any hope, personally.
Their solution is to sign up with them and they'll help you save and invest properly to end up at the "magic number". That might work for someone just entering the workforce, or even someone in their thirties, but I'm 52 years old. I have very little savings, and in my opinion not a lot of hope to increase that to the one or two million dollars that most of those numbers in the ad represented, even if I hired the best financial mind in the world to help me make decisions.
So what do we do? As far as I'm concerned, I'm working at creating a residual type of income that will flow into my bank account for the rest of my life. I think this is a good plan for most boomers, especially those that find themselves in a similar situation as I have. How do we go about doing that? Here are six ways that I can think of.
1. Get a reverse mortgage on your house. If you've got substantial equity in your home, you can refinance it with a reverse mortgage and take out a lump sum or monthly payments until the day you die.
2. How about a part-time job? If you don't need a lot of extra money because you've got some savings, a pension, and/or social security, maybe a part-time job will be enough to make retirement work for you.
3. Franchises. There are lots of different franchise opportunities available if you don't mind putting up some money up front. Some of them aren't that expensive, and they encompass a huge range of businesses. A restaurant, a cleaning service, an auto repair place. If you've got some money saved up, this might work for you.
4. Start a traditional home business. Maybe there is something you're good at and you can market that skill. It can be building something, making something, or even offering a service, such as bookkeeping. You can sell your product or service on Craig's List or ebay.
5. An internet-based business. There are tons of merchants who pay affiliates to promote their products and then pay a commission on any sales that are made from those promotions. You don't need to have and inventory, you don't even talk to the customer, you just send them to the merchants website. This is a good option, because it frees up your time as it's residual income that keeps coming in month after month.
6. A network marketing business. This is my top choice for the simple reason that it offers both leveraged incom and residual income. Leveraged income means that you sign up distributors underneath you, and you are paid a small part of any sales they generate for the company. Residual income is accomplished by setting up customers that continue to buy your companies products on a month-to-month basis, and you earn commission on every purchase they make.
There's no time like the present to start thinking about your retirement. These are just a few ideas, now get out there and make it happen! - 15478
Then I figured it out. It wasn't exactly anger that I was feeling, it was more of a feeling of stress or despair. And I guess that's probably the whole idea. My wife told me that that's how that's the most effective type of advertising: they make you feel desperate. Well it sure worked with me. However, I don't think the solution they offered gave me any hope, personally.
Their solution is to sign up with them and they'll help you save and invest properly to end up at the "magic number". That might work for someone just entering the workforce, or even someone in their thirties, but I'm 52 years old. I have very little savings, and in my opinion not a lot of hope to increase that to the one or two million dollars that most of those numbers in the ad represented, even if I hired the best financial mind in the world to help me make decisions.
So what do we do? As far as I'm concerned, I'm working at creating a residual type of income that will flow into my bank account for the rest of my life. I think this is a good plan for most boomers, especially those that find themselves in a similar situation as I have. How do we go about doing that? Here are six ways that I can think of.
1. Get a reverse mortgage on your house. If you've got substantial equity in your home, you can refinance it with a reverse mortgage and take out a lump sum or monthly payments until the day you die.
2. How about a part-time job? If you don't need a lot of extra money because you've got some savings, a pension, and/or social security, maybe a part-time job will be enough to make retirement work for you.
3. Franchises. There are lots of different franchise opportunities available if you don't mind putting up some money up front. Some of them aren't that expensive, and they encompass a huge range of businesses. A restaurant, a cleaning service, an auto repair place. If you've got some money saved up, this might work for you.
4. Start a traditional home business. Maybe there is something you're good at and you can market that skill. It can be building something, making something, or even offering a service, such as bookkeeping. You can sell your product or service on Craig's List or ebay.
5. An internet-based business. There are tons of merchants who pay affiliates to promote their products and then pay a commission on any sales that are made from those promotions. You don't need to have and inventory, you don't even talk to the customer, you just send them to the merchants website. This is a good option, because it frees up your time as it's residual income that keeps coming in month after month.
6. A network marketing business. This is my top choice for the simple reason that it offers both leveraged incom and residual income. Leveraged income means that you sign up distributors underneath you, and you are paid a small part of any sales they generate for the company. Residual income is accomplished by setting up customers that continue to buy your companies products on a month-to-month basis, and you earn commission on every purchase they make.
There's no time like the present to start thinking about your retirement. These are just a few ideas, now get out there and make it happen! - 15478
About the Author:
Matt is an internet marketing guide, helping people learn how to build their online business. His focus is on attraction marketing. You can read more information at Baby Boomer Retirement Plan.
