Thursday, January 8, 2009

How To Get More Opt-Ins To Your Email List

By John Anghelache

The more opt-ins you get the bigger your email list. A big responsive email list can set you up for life. Or at least for a long time to come.

Building a bigger email list is easy once you know the fundamentals. From what I can see, most website owners are almost clueless. Their websites do not encourage opt-ins.

Let me show you a basic way to get more prospects. I'll give you an example you can swipe.

You'll get the details in a moment. First, let's clarify a couple of things. People don't join email lists for the heck of it. They want a valuable exchange to give you an email address.

Offer a free report... or audio... or video. Or a combination. Make it relevant to the prospects. In fact, make sure the free info solves a problem.

That's how you deliver value.

Take the fear out of joining your list. Make it easy and simple. Just ask them to type in their email address. You can also ask for their first name. That's all you need. If you ask for too much you won't get many opt-ins.

Third, in addition to the free report or whatever, make sure the prospect knows you'll be sending periodic emails. Otherwise, people will join your list just for the freebie. Then they unsubscribe. Keep them on the list by offering a free ezine along with the free report. This is just basic lead generation marketing.

I'll share with you a sample of a lead capture page for stock market traders. The copy on it could read something like this...

Want more cash flow in your business?

Free Reports Reveal Five Proven Ways To Create Fast Profits!

If making more money in the stock market is important to you, read these special reports right away. You'll learn secrets such as...

How to add 10 to 25 pounds of pure muscle mass on your frame in less than 90 days.

How to find the little-known stocks guaranteed to move up or down in price.

3. How to tap into hot email lists made up of perfect customers... and... only pay for access if and when you make a sale.

How to speed up your metabolism so you stay lean while getting hard and ripped.

How to get an insider's edge on projected price activity 30 minutes before the stock market opens.

These reports will be sent to you by email. Fill in your email address below right now. In a few minutes you'll get to read these reports... and... gain a big advantage over other traders.

Okay, that's a good "bread and butter" way to generate Internet leads. You can run small pay per click ads to drive people to a modified version of this web page. - 15478

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